Setting Order of Precedence in Hybrid Territories
Some hierarchies are built using multiple criteria or rules. Users can leverage the Order of Precedence menu to decide which criteria get applied in what order.
A Scenario
Let's say a sales leader wants to build out the GTM hierarchy for North America in Fullcast. While the over-arching segmentation is geo-based, the user would like to have a place to track accounts that fall under certain industries. The user can leverage Order of Precedence to first segment the accounts in North America by industry and then followed by the geo-based allocation to meet their needs and track accounts according to their preference.
Using Order of Precedence
To set an Order of Precedence for a particular node:
- Navigate to the Territory or Team node in the GTM hierarchy panel for which you'd like to adjust the order of the hierarchy criteria.
- Select the three-dot [...] Segmentation Operations Menu. From the drop-down menu, pick Order of Precedence.
- You'll see a pop-up displaying the rules set on this node currently. Drag and drop the options to adjust the order of priority that the rules engine will follow to build out the GTM hierarchy.
- Select Confirm to save your changes.
When can you see the changes in data?
Changes to the Order of Precedence do not automatically affect existing data. After saving the changes, rerun the rules for the changes to be applied to the existing node.